Vạn-Xuân is a custom designed deck of playing cards based on Vietnamese history and culture. I ran a successful 30-day Kickstarter campaign from June 15 to July 16, 2020 that raised $17,256, which is 192% of the original $9,000 funding goal, with the support of more than 300 backers worldwide. Pledges were fulfilled in January 2021. Production included 1200+ decks, 1000+ accordion booklets, 250+ art prints, 25 art books, and 150 tin boxes. You can read more about the project on Kickstarter.
I was inspired to create a complete deck and fulfill a childhood dream after my illustration for a Vietnamese Queen of Hearts was chosen by a panel from 170+ submissions for the international group exhibit House of Cards by OGE Group. My illustration was 1 of 20 designs representing the city of Houston, Texas at outdoor public space Discovery Green. At night the art installation was lit and synced to music. The show was on display from August 28 to October 11, 2020.
Promotional video for Vạn-Xuân deck on Kickstarter
Display of Van-Xuan deck
Front design
Back design
Hidden flap design
Poker sized accordion booklet
Unfolded accordion booklet
Spades
Hearts
Clubs
Diamonds
Jokers
Card backs
Tin box with deck
Hardcover art book with dust jacket
Queen of Spades in art book
Closeup of uncut sheet prototype
Mockup of framed uncut sheet
Framed art print
Packing art prints and art books for fulfillment
Bottled deck from I'mPossible Bottling Co.
Bottled deck from I'mPossible Bottling Co.
Bottled deck from I'mPossible Bottling Co.
Bottled deck from I'mPossible Bottling Co.
Video recording of House of Cards (no sound captured)
House of Cards at night
House of Cards at night
House of Cards at night
House of Cadrs at night
House of Cards during the day
House of Cards during the day
